KK Marine Pharmaceuticals

Tag: brand psychology

How Culture Shapes What We Accept - Even When It’s Generic
Kimberly Ashworth

How Culture Shapes What We Accept - Even When It’s Generic

Culture shapes what we accept - even when a product seems generic. From app interfaces to healthcare systems, understanding cultural dimensions like individualism and uncertainty avoidance can make or break adoption. Here's how culture drives real-world behavior.

20 Nov 2025

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